The Heart of Storytelling

The Heart of Storytelling

In the ideas economy, it’s difficult to predict the “when, where, why, how much, and how long” of producing a story that moves your audience while moving the needle for your business. As marketers and storytellers, when we focus too much on fabricating an authentic...
Logo: Not the Leader of the Brand

Logo: Not the Leader of the Brand

LOGO: a mark or symbol that serves as a recognizable identification of a business, product, person, or organization. BRAND: the emotion behind what someone feels, sees, tastes, or experiences when they interact with a business, product, person, or organization on any...